Pros and Cons

Estimated reading time: 3 minute(s)

Long story, but… we are considering opening a retail store here on Main St – Palmyra, NY – to sell Apple Computers and related products. There is no such business in the area (there are some apple service folks who will sell you a computer if you ask them… but no real “store”) There are lots of reasons to do it, and several I can think of not to do it… so… if you’ll indulge me, this seemed as good a forum as any to list the various pros and cons… 🙂

PROS

CONS

There are not any similar stores in the area – we would be unique Apple computer ROCKS, and everyone should own one I know and love apple computers, and could help others do the same I just love computers… always have… always will Apple prices are rock-solid, helping me, the little guy to compete with larger companies price-wise My brother-in-law would be my contact (at least eventually) for the distributor we’d work with Rent in Palmyra for a Main St location is relatively cheap (and we found a nice space to rent…) If it works, this would generate enough income to allow us to do basic (music) completely free of charge! IF this works, for real… we would be in a completely different world of finances… I have a partner willing to jump in this with me… his name is Tim. Tim is cool. Apple has done a good job marketing the iPod and iTunes digital music stuff… so we can jump in and ride that wave… A computer store would be an easy link to the established and growing website design business I am currently doing… I already have a number of regular customers lined up! 🙂 We would get cheaper Apple stuff… 🙂

We already have some pretty big debt we are working on, this would create more. Along that line, not sure if we can get the credit we need to start up the business! It would certainly require us to be around more than we have been required to in the past (limiting travel availability for basic) Right now I work T-Su… the store would be open M-Sa… that does not leave room for time off – could create a problem. Apple Resellers are not authorized to sell via the internet… a decent part of our plan for income. Both my partner and I have at least one other full-time occupational focus (I have two… one would be integrated into the computer store bidness…) I am not yet certain that this idea is something God is directing… still listening re: that… All the set up time is a big, big strain on me and my family (but could be rewarding… in the end…)

Well there ya have it… got any opinions? 🙂