The Case of the Missing iPhone

iPhone 3GsThe phone rang Sunday afternoon. As soon as it did, I remembered that I had left the handset somewhere other than where it was supposed to be. After a brief search, I located it and saw the call was from my parents home, so I clicked the TALK button.

“Hello!” I said with sing-songy happiness.

“Do you know where your phone is?” asked the voice of my mother.

Taken aback, wondering how in the world she knew that I didn’t answer earlier because I couldn’t find the phone, I stumbled through saying, “Well, yeah… I had just left it… but… yes. I found it.”

“Oh really?” said she, knowingly.

At this point, I’m very confused. I had been watching a very intense Buffalo Sabres game, very much engrossed in that tight contest. Now my Mom is somehow slightly clairvoyant and even challenging my response?

“What do you mean?” I finally managed.

“I just got a call from a man named Wade… from your iPhone.” She let that hang for a minute, expecting a surprised response from me. She got it.

“Uh… what??” That was about it. 🙂

She explained that she had just received a call—from our iPhone—from a stranger named Wade, who explained to her that he had “found” this iPhone, and decided to scroll through the recent call list and try to ascertain to whom the phone belonged, and how to get it to them. She was wary of this very odd set of circumstances, and so got his name (which she later reported was an equally odd name) and said she would call me at home, which she then did.

The rest of the story follows…

Early Sunday morning, Jen informed me that she’d like to let me have a nice, quiet, non-work day at home, so she would take all six kids out for some shopping errands (including a stop at their favorite thrift store) while I stayed home and wrote or read until watching the Sabres game in peace, not needing to tend to many children’s needs every couple minutes. That was so nice and thoughtful! I knew it was really not something she enjoys doing, too, so it was clearly a gift she wanted to give to me. And so, I accepted.

They enjoyed a lunch together at Cici’s Pizza (ever been there? it’s fun!) and then found and purchased the hockey and skating equipment they were hoping to acquire, and then ended their excursion at the aforementioned favorite thrift store.

It was here that the adventure began.

Cam was tired by this point, and so was somewhat cantankerous. Biggest brother, Ian, offered to take him out to the van whilst the other shopped. He asked Mom if he could take the iPhone out with him, so he could listen to the Sabres game out there. Mom approved, and handed him the phone.

Here’s where the details get fuzzy. Ian does not recall where he put the phone down, nor for what reason he might have. Perhaps it even just slipped out of his pocket? Regardless, he somehow made it out to the van sans iPhone; and thus entered Wade into our family’s life.

At some point shortly after the misplacement of the iPhone, Wade and his girlfriend and her daughter, shopping at this very same favorite thrift store, came across this iPhone. (He did not tell me where it was discovered: floor, shelf, etc.) He decided to have a look at the recent calls list, rather than just hand it over to the store employees. (He and the two others with him were reticent to trust the employees, thinking they might decide to abscond with such a nice lost-and-found discovery.)

He told me later that while perusing the recent calls he saw ‘Grammy & Grandpa’ and figured, “Well they should know how to get this phone to its owner, if anyone does!”

He was right! (But it did freak out the Grammy a little bit…)

So he calls Mom, gives her the information, and she calls me. I called him back on his cell phone and assured him that the best option would be to just give it to the store employees, and Jen would get back there eventually, even if she didn’t know the phone was missing until they returned home.

Two important pieces here: one, I couldn’t contact Jen, since she didn’t have the phone, and two, we live about 35-40 minutes from this store. Ouch.

I need to back up once more. I’m not sure of the timing, but either before or after he called Grammy & Grandpa, Wade did alert the store employees that he was “looking for” Greg Campbell. So, at some point while they were shopping, Jen and kids heard a page for “Greg Campbell”. Jen told me later that she responded, but the store employees only told her that someone was “looking for” me, and nothing more. Nothing about the phone, and I don’t think they connected her with this man, Wade, either! Too funny…

So, after asking Wade to leave it with the store, I decided to use the Find My Phone feature to lock the phone remotely, mostly just because I could. It turned out to be very unnecessary, as probably less than ten minutes later, Jen was calling me from our iPhone.

That was the last interesting piece of the story as, Jen later recalled, “When I got the phone back, it said on the screen, ‘This phone has been lost.’ How did it know that?!” Ha! She realized it was something I had done, but it was a funny moment for them all, thinking that the iPhone was a very smart smart phone!

I called Wade back and thanked him for his help in getting the phone back to us. And relayed some of the details of the very interesting day to him as well, which made him chuckle.

All in all, we were reunited with our iPhone, and I believe Ian might now think twice before asking to be responsible for that device. 🙂

Direct-To-Consumer Content: The Future?

Online-Money-ExchangeI’m never one to do something “because that’s the way we’ve always done it”. My wife accuses me often of nearly the opposite: doing something differently simply for the sake of being different!

She may be right, but it’s not out of spite or any sort of malice. I do enjoy variety, that’s for sure.

And in most areas of life I generally do not hold to any sort of “this is how you do it” mentality.

With that preface, it’s easy to understand how I might be able to adapt to newer technologies (if they seem to hold greater merit) such as the TV shows discussion in last Friday’s post. (Be sure to read the comments there, too.) I lean heavily toward the newer, different thinking in that realm.

Early Adopter

AppleA long time ago I proffered an idea to Apple, that they could revolutionize the media industry by doing something with TV and movies similar to what they did with music. (Really. It was about the time the iTunes store came into existence. Before they offered video through the store, though. It was March of 2005.) I knew I was onto something when a few days later I received a response in serious “legalese” letting me know that Apple was grateful for my feedback, but could not accept unsolicited product ideas at this time.

Uh huh…

Well, it turns out Apple was thinking the same thing I was: Who needs cable companies? Deliver the content directly to the consumer.

They have obviously been running with this idea for a long time now, offering TV shows and movies for purchase and/or rent, as well as now books, games, etc. (Yet, they still call it iTunes… hmmm…)

But Apple is not the main subject of this discussion. The content is.

I Know From Experience…

Come As You Are - basicI am a content creator. We have music, I have books… content. Since I began I leaned heavily toward self-publishing all of this content and offering it directly to the consumer. I have not seriously (or really even casually) pursued a relationship with any distributor or other larger entity at the risk of losing control over the content. The intellectual property world however has for a very long time used these “middle men” to get the content from its creator to its consumer. (Enter advertisers and marketers, agents, publishers, producers, etc.)

And, obviously, before the internet and other such powerful, personal technologies, such “middle men” were needed. The “little guy” could not get his content, no matter how fantastic it might be, to the waiting masses. Technology advances making the production of the high-level content much cheaper, as well as new and previously not thought of technologies for distribution of that content. (Not to mention ways to consume the content: “smart” TVs, portable computers, tablets, even phones.)

All of that is to say that I believe we are already capable of a direct-to-consumer model for music and video entertainment, but the industry does not want to change. And, for obvious reasons: the middle man—networks, cable/satellite companies—is no longer needed, and they currently hold the vast majority of the power.

What About Live Events: News, Sports

This even applies to live video events. News programs, live sports—they all can use currently available technology to bring their content directly to the consumer, too. I really, really want to have a “Virtual Season Ticket” option for the Buffalo Sabres. The NHL offers a service called GameCenter through their website that streams (live) any game you’d like, except your local team! Who wants that??

The cable companies and the network who pay for the rights to carry the game do.

So we have come again to the main issue: money. Currently, more money can be had from the networks and cable/satellite companies offering very large contracts to sports leagues (and individual teams?) because they in turn can sell advertising during these sports programs and make tons of money themselves.

All at a greater cost (if not money, at least convenience?) to us, the consumer. Because Network X bought the rights to my team’s games, I have to subscribe to Cable Company A or Satellite Provider B to watch the show because (even though the team and/or league has the technology to stream the games to me, both live and on-demand) the only place I can get that channel is via that cable or satellite company.


So What Is Holding This Back?

Admittedly, one reason this is not happening—other than the Almighty Dollar–is that the technology is still a bit lacking on the consumer end. We have been sans cable for quite a while because we have a Mac mini connected to our living room TV (along with several other portals to view content in “normal” ways) which obviously allows us to more easily enjoy TV and movies via Netflix, Hulu, iTunes, Amazon, and others.

The next steps to tip the scales toward Direct-To-Consumer content distribution are:

  1. Superior data transfer infrastructure. I’m thinking some form of ubiquitous wireless data … like 4G, only way better—and cheaper!
  2. A “grandma-friendly” device that is affordable, and as easy as turning on your TV and “flipping the channels”. We’re close, I think… but still don’t quite have this one down.
  3. A break with “traditional” thinking. The consumer needs to shift from the radio station or TV channel mentality of having preselected content brought to you at a certain time, all at the whim and fancy of some other entity. The new reality could be you watch and/or listen to what you want, when you want to listen to it
  4. Advertising will also necessarily need to adapt. With so much more control available to the consumer, sitting through commercials is a thing of the past. If the old model holds, commercials will have to become vastly more interesting, making the consumer want to watch them, or else an entirely new way of advertising will need to emerge. I’d guess the latter will be the most likely route.

Are We Ready?

So are we ready for this yet? I AM! But is everyone? Probably not. The technology is available now to make it happen, and lots of content creators are moving that direction (or at least exploring that option). Once the “right” device comes around—like the iPod in 2001, or the iPhone in 2005—and the data transfer technology is even more accessible (and faster, better, cheaper) … well, I do believe this is the future of content distribution.

Of course, ten years from now, if we’re all still around, this post might be fun to read and say, “Ha! Boy was he wrong!!”

But I was right in 2005…

Related Reading:

Shutting Down Individual Apps in iOS

I learned something new today.

On a visit to the Genius bar at our local Apple Retail Store (Apple Eastview), I remembered to ask about a different issue I’d been having, and that turned out to be the biggest success of the trip!

My iPhone 3Gs has been slow. Verrrrrry sloooooooow. When you tap an icon, you can go do something else for a while while it thinks about loading the app you just requested. Once it finally gets around to it, often the moment has passed you by. (Think photos… when it takes 12 seconds to get ready to take the photo, your 2 and 3 year olds are long gone!)

I figured there was probably something similar to the regular Mac OS, where it’s a good idea to reserve about 10% of your disk space as an available playground for the OS to function properly. I do that on all my machines, but since we have an 8GB iPhone model, well, it sure is hard to leave 800 MB free. But still, I try.

First thing I learned from my new Apple Store friend, Kelly, was this: iOS does not need the obligatory 10% free disk space! (Could have something to do with the fact that it’s got no ‘disk’ in the first place?)

I was very happy to learn this, but still needed to know more.

“So what is it that’s causing my phone to just keep slowing down more and more, no matter what I do? I even power down, and restart… to no avail.”

“Do you know how to shut down individual apps?” asked the congenial Apple Specialist.

And my iOS world was changed forever!


I already was aware that when you double-tap the home button on your iOS device you get to see the multi-tasking bar: all the apps that are currently open. What I didn’t realize—and this is the very important part—is that every app you’ve ever opened (and not intentionally shut down) stays open for the rest of eternity. It doesn’t matter if you power down and restart the phone. The App will relaunch itself, ready for your next command.

This is wonderful in concept, unless you don’t know that this is happening!

When I double-tapped tonight, at Kelly’s instruction, I noticed that I had—no lie—at least forty apps open/running on my tiny little 8GB 3Gs iPhone.

Poor little guy! He didn’t have a chance!

So, here’s what you do.

Just like on any home screen, hold your finger on any app icon in the multi-task bar for one second and they all start their little app-changing dance. Except this time, instead of the little black “x” to remove the app from your device, you’ll see a red minus. When you click this, the icon disappears, and the app has been shut down! Anything else is like closing the window, but not quitting the application. Ever. And never restarting your device.

That leads to a slower iOS experience!

So, thank you, Kelly! And I’m sure the happy reader who discovered this post thanks you as well.

Score another one for the Apple Retail team!

For another fun Apple Retail Success Story, check out my post from 2006, My Computer Had A Heart Attack.

Library Books App for the Mac

Library Books App for the MacI have a quick software recommendation for you today. And, if you’re like me and love taking advantage of the great resource that is your public (and/or private) library system, you will really like this free application for the Mac!

It’s called Library Books App. It allows you to track all of the books you have currently checked out (on as many accounts as you might have, which can be a lot for bigger families!) and even better, it lets you very easily, through the app itself, renew books and place holds for new ones (also monitoring when holds are available).

Integration with iCal is one handy feature, among many other great features. There are hundreds of library systems built in, and they are always adding more. The app adds a tiny icon in your menu bar and will tell you how many books you have checked out, when it’s time to return books, and when you have holds to pick up!

We use this application every day. One of the best free apps for the Mac (for avid readers) and we in the Campbell home highly recommend!

(PS… I was not paid to say all of this. We just love it!) 🙂

“Reader” Feature for Safari 5

iPhone 4

Along with the announcement of the new iPhone on Monday (including a fantastic new design, Apple’s A4 processor for greater speed and battery life, and many other great features like the new FaceTime video calling), Apple also released Safari 5 (for Mac/Windows).

As is my wont, I updated all our computers as soon as I heard of the available update, and didn’t think much of it. I always assume most of the updates are bug fixes and/or security patches, which are of course beneficial. But this time, I also noticed a fun new feature: Reader.

Reader lets you view a web page (like this very one) with all of the extraneous content “stripped” away, allowing the viewer a more enjoyable “reading” experience. So, header, ads, sidebars… all of that is gone, and up pops a nicely formatted version of the article in a window that sits on top of the one you were just viewing.

Once you’re in Reader mode, if you scroll over the content, several buttons appear near the bottom of the window. There are the two magnifying glasses with the plus and minus (for zooming in and out), an envelope (for emailing the simply-formatted article, along with a link to the full version), and a printer icon (for printing this reader-friendly format). There is also a circle with an X, to exit the Reader mode.

To access the feature there is a handy little button that appears at the far right end of the address bar whenever a page has content that can be viewed in the “Reader”. The button says, “READER”. 🙂 One click takes you to the new view.

Go ahead. Give it a try…

Now that you’re seeing this content in it’s purest, simplest form, you can just relax and enjoy reading all of the great content on the web—for example, you could start with a perusal of the archives of, starting with any of the “Related articles” at the bottom of this post!

To exit the reader, click anywhere on the window, or click that READER button that got you to the simpler view to begin with.

A pretty neat new feature that I am going to give a go for a week or so. If it’s as usable as it seems… then I’ll be doing so for much more than a week!

Interesting take… Some are concerned that removing the ads and other extraneous stuff will limit the site owners’ money-making potential. However, once you see the feature, you’ll realize that first, you have to actually click the button to use this feature on EVERY single page you navigate to, and likewise, it’s completely a voluntary option—no way to make it the default.

Apple Posts HTML5 Showcase

I just saw a link to a new section of Apple’s website, showcasing the power of HTML5, the next coding language for the web. It of course was named in Steve Job’s open letter to Adobe as one of the main reasons Apple is not using Adobe’s Flash on their portable devices. (Almost) All of that can be done via the features of HTML5.

It’s a pretty neat little overview/demo, even if you’re not in the business of making websites as I am. But, if you are, there’s a link there for more info for developers.

“That’s alright, I have a Mac.”

Today I stopped at Staples to pick up a couple ink cartridges for my printer. I noticed a banner as I walked in advertising “Free PC Tune-Ups” but thought nothing of it, since I don’t have the “PC”s to which they refer.

Upon further entering the store however, I saw the giant Genius-Bar-like construct that now replaced more than half of where the ink cartridges previously resided. Impressive (however unoriginal) as it was, I really only needed to get my ink and leave. I did however, read the various signage as I slowly walked past … curiously pondering in my head why people put up with Windows and it’s numerous susceptibilities to viruses, spyware, and all forms of malware.

Having located and procured said ink cartridges, I proceeded to the checkout lane. After a speedy checkout process, the friendly sales associate asked me if I’d be interested in their free PC Tune-Up service, “to eliminate viruses, spyware, and help your computer run faster.”

Almost without thinking, I cordially replied, “That’s alright, I have a Mac.” I then, almost sheepishly added, “See?” and pointed her to the tiny Apple logo on my sleeve. 🙂

The best part was, she, being apparently aware of the commonly known immunity that Macs have to such things, rejoined, “Oh, great. Well, it’s a good service for those of us who don’t have Macs…”

I’m not quoting her exactly, I wish I could. But it wasn’t really her words that were so fitting, so telling. It was the way she said them. Without thinking, both of us had summed up one of the most clear distinctions between the two operating systems (Mac and Windows) and simultaneously revealed a strange enigma within our technological society: For some reason, we’re all OK with some people having computers that work, and a great number of us not having computers that work… even if they are the same price!*

That is just so very, very strange to me.

So, if you’re going to buy a computer … would you at least consider a Mac? And if not, well… sorry.

* Note… this price comparison was from 2006. I don’t have the time to re-do it, but I know from very recent experience that friends who buy (comparable) computers running Windows OS are spending as much or more than what they’d spend on a Mac. But why?

Apple to Offer MobileMe Free?

According to, Apple may make their $99/year MobileMe service a completely free service in the near future. They reported the following on May 7th:

We have received a tip that we cannot confirm, hence our “RUMOR” designation, that nonetheless has at least an air of credibility about it that says, “Apple is planning to make MobileMe free.”

MobileMe to be Free?They also said that, though there is no timeframe specified, it was said to be “sooner than later… depend[ing] on certain facilities going operational.” does not think the rumor to be very credible, however. (Though, the writer of the article does wish it to be true…)

I’m not sure what I think. I would love to see that. It’s really a very valuable service in so many ways. MacDailyNews did a good job listing all of the featured included. Aside from all the syncing features across all your devices (data across Macs, PCs, and iPod/iPhone/iPad devices, and from with multiple Mac apps) and file storage/sharing, it—in a way—lets you have the Mac OS, even on a PC. You get web versions of Apple’s Mail, iCal, Address Book, iPhoto (sort of…), and Finder.

If Apple did eliminate the cost (or at least lower the cost) that might interest more people who, I believe, just don’t know what they’re missing. I literally use nearly every service that comes with MobileMe. It would be super neato if it was free!

(You can quote me on that…)

So, we’ll keep watching the Apple news feeds.

(A Very Brief) iPad Review

Last week we went up to our local Apple Retail Store and got to actually touch the new iPad!

And, yes… it was fantastic, as advertised.

I thought it might be fun to highlight a couple of things that I noticed and would say make the iPad worth the purchase. Certainly you may have a different list, or just disagree completely. But, without actually taking one home, here were my initial impressions/thoughts.

It’s Fast!
OK, I kept hearing everyone say this, but didn’t fully understand the hullabaloo as there aren’t really any Apple products that are slow. However, when you get into it and see how quickly everything launches, and that there is zero latency in how the stuff on the screen reacts to your contact with it … you understand. Apple took this part into their own hands by developing the 1 Ghz A4 chip to run their OS. They understand that what makes their stuff unique and great is that it, “just works.”

How It Felt
Clearly, it’s just an impressive device. When you see it, you can’t help but say, “Oooo.” That’s impressive to begin with, but then when you pick it up, it impresses further. Nice and thin, just about the perfect size for an handheld device (that doesn’t have a tiny screen or keyboard.) It was a tad heavier than I expected, actually, so that was a bit confusing to my brain. It was about the right size (height and width) and weight for a big hardcover book, but it was too thin to be a hardcover book!

Which leads me to the thing I liked best…

iPad with iBooksI went in really wanting to see what books looked like and felt like on the iPad. I love the idea of digital books, but haven’t ever found a way that makes them enjoyable to see, read, and feel/touch. The iPad promised it would do that, and, I do believe it does. (Again, I have not actually used one, as I don’t own one yet. My opinion on this could change if I were to read a book or two on the iPad.)

The interface is just great. When you launch the iBooks app, you see a nice bookshelf with all your books there for you to choose from. Tap a book cover and you’re instantly in it, reading right where you left off. Check out the video at the top of this post (if you didn’t already) to see some of the other cool features.

The iBook store was very much like the iTunes store. Found some books fairly quickly, downloaded a sample of one, and was reading it within seconds. (Even on the store’s notoriously slow internet connection.)

I really think this is a big feature of the iPad and will perhaps do for (at least digital) books what iTunes/iPod did for music.

The funniest thing I noticed was the spot for the camera, which is not currently a feature of the iPad. 🙂 Yes, there was a tiny hole/space right where a camera would go on the top of the front of the device. So, perhaps they are already in there? But, likely they are just saving the spot for a future (maybe near future) upgrade of the hardware. Thought that was interesting.

Final thoughts
I didn’t play with iWork, movies, games, maps, web browsing (ok, did that a bit… even updated the software that runs this blog!) … so there is much more to explore, but, from what I did see, it’s certainly a device that will be used—and used often.

Think of the iPad as another device. It’s not going to replace the laptop, which has much more expandability (including the use of more pro-level apps like Photoshop and Final Cut, and even consumer apps like iPhoto). It’s not going to replace your iPhone (or other “smart phone”) because, well… it’s not a phone!

(Note, however, that after playing with the iPad, we remained in the store for a bit, and while waiting to talk with a friend there, both my wife and I saw the iPhones and snickered at the thought of doing what we were just doing on the iPad on the iPhone’s (now) super tiny screen…)

The iPad is a perfect computer for what we use computers for at home. And you can even bring it with you, if you want. It’s great for kids. It’s great for students (think of the possibilities for the iBookstore and textbooks, plus the whole iWork productivity suite for only $9.99). And it’s great for Mom/Dad, Grandma/Grandpa who aren’t comfortable with a computer, but might be with this multi-touch interface device.

I think it’s certainly a great first release. With Apple’s track record, there’s no doubt it will only get better. (Speaking of which, don’t forget that this is only the Wi-Fi model. The Wi-Fi + 3G models ship in a couple weeks.)

Final conclusion… if you have the extra $499-$829 to spend, you will not be disappointed!

Your thoughts are welcome… Do you have an iPad? Let me know what you think!

DISCLAIMER: Though I was previously employed and otherwise officially affiliated with Apple, Inc., I am currently in no way affiliated with Apple, nor compensated for this glowing endorsement. I just like their stuff! 🙂

Where Do You Get Your News?

NewsIn the olden days, Grandpa would read the newspaper every morning to catch up on the latest local, national, and world news. Our parents’ generation tuned their TV sets to the national news from their favorite of the three broadcast networks: ABC, CBS, or NBC. (And of course, just before bed there was the local TV news at Eleven.)

But that’s changing. Or more accurately, has changed.

Cable news networks (starting with CNN) changed how news was delivered. Still using the old medium of the television, the difference was that news was now available 24-hours a day. We were beginning to have access to breaking news as it happened. (I am neglecting radio here. Radio was another medium that was perhaps “closer” to the news prior to cable news. But as this is not an “exhaustive report”, you’ll allow me some wiggle room, I’m sure…)

Once news was available like this, it sort of conditioned us for what the internet would bring us. Dubbed the “information superhighway”—and for a good reason—news is now available not just 24/7, but often directly from the source of the news. And from many sources.

Even better than that, the internet is open to everyone. Anyone can have a website, and now multimedia-rich websites (podcasts) so with so many sources, there can be very specific subject matter. (Like one show on a network, I suppose… but far more “networks” and “time slots”.)

Even better than that is the advent of RSS, a technology that delivers electronic news (article by article, media item by media item) almost like the paper boy brought the newspaper to our Grandpa’s step. It’s fantastic!

This means we can get exactly the news we want to read or hear. For example, I enjoy following the latest tech trends, specifically from Apple, Inc. So I do. As well as my favorite sports teams. And a few other things I like to follow.

As great as this is, the downside to this way of getting the news is that you miss the stories that the news editors would find and “rank” for us by their position in the news paper. While the obvious flaw of this method of distributing news is the influence of the editors biases, there still was at least a broader swath of news available this way.

And so sites like the Drudge Report arose, with links to the latest headlines. But since Matt Drudge (the guy who runs the site) is one person, he obviously is susceptible to the same biases that an editor of a newspaper or media station would have. Perhaps a team of writers like the Huffington Post would limit the influence of biases? Not in that case, as the person who assembled the team of writers has very clear biases. Even a site like Newsvine offers news written by you (with a splash of articles pulled from the Associated Press) but there are biases evident there as well.

So then there are sources like Google News and Yahoo News and other search engines that theoretically pull news from every source, robotically. Even culling “news” from the “blogs” (which are typically more like “opinion columns”) and mixing that in with results from more established, traditional news agencies.

I found a website today,, that pulls in the top headlines from just about every source—with every bias—that I know of (including all I have mentioned above, and more.) That seems like a pretty good place to read the morning’s news. It’s always good to hear from every side. The truth is usually—but not always—somewhere in the middle.

And I haven’t even mentioned the social networks. Now Twitter and Facebook (and a smattering of others) are just as likely a source of news (even the exclusive source) for many folks.

Where do you get your news? What sources do you trust? Is anyone still watching TV news for their main source of the daily news? Do you not even care at all?

I would really like to hear from you readers on this one, so leave your comments below!